The way you tell your story online matters.
Find your words.
There’s a lot of content out there. The only way to cut through is to be authentic, to have something to say, and to connect with your audience on that basis. Content creation is about three things: purpose, audience, and tone of voice. I get to know you and nail all three.
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LinkedIn Ghostwriting.
I hate to break it to you, but if you want to be successful on social media you need to be consistent and authentic. We will define your tone of voice, have a download interview, then I’ll mosey off and create your content. All you have to do is schedule and post.
$1,650 + GST for six weeks of content
$3,000 + GST for three months of content
*Transcription costs included. -
Blog posts.
I know, I know, blogging is so ’90s. Reframe your mindset, think of blogging as free resources for your customers. It’s a way to sell your expertise, to convince them (subtly) that you know your shizzle and they’d better call you while they can still get through. It’s also a great way of presenting case studies and epic experiences. I specialise in long-form content of 800 to 1,200-word articles. Sometimes I’ll write shorter, but only if I think it’ll help your business.
From $750 + GST per blog post with two associated social media posts.
$7,000 + GST for a series of ten blog posts. -
Expert on tap.
Running a business means constantly creating content. Social media posts that need to sound like you. Blog articles that demonstrate expertise. Website copy that converts. Strategy documents that make sense. Resources that educate your clients.
You know what needs saying. You just need someone to help you say it consistently, professionally, and in your authentic voice. That’s why I offer a retainer.
Your retainer gives you a dedicated writing partner who learns your business, understands your voice, and produces content that sounds like you on your best day.
This includes social media content planning and writing, blog posts that position you as the expert you are, oversight of your broader content strategy, editing and auditing existing resources, and creating educational materials for your clients or courses.
$2,000 + GST per month
*I can tailor plans to meet your needs.
Make your website magic.
Maybe your website was pretty great when you first launched a few years back. Thing is, websites get out of date really, really quickly. If you’re moderately successful, it’s probably been on the ‘to do’ list for a while. That’s where I come in. A placeholder website is like a day-old scone. Filling if you’re starving, but not first choice. Fresh copy, a clear and authentic voice, and effective messaging are like upgrading to freshly baked goodness with lashings of jam and cream.
Your website is your secret weapon. It should bring you leads and convert them to sales.
You need to answer who, what, when, where, how, and why. And clients need to understand what they’re reading.
Add value. Provide thought leadership, free resources, or witty insights into the day-to-day life of your business.
I’m not a web developer, but I work with a great collective of creative folk. The beauty of a collective is that each of us is a specialist.
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Teeny tiny.
You’re a simple online presence and need one page with some basic information about who you are and what you do. I’ll design and set this up as well as write. Easy peasy.
discovery call
research
sales page
meta data
one round of edits
design and build
from $1,500 + GST
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Bit bigger.
What you do is clear, but you need a full site to provide enough information.
discovery interview
research and client interviews
site map
homepage
sales page
case study
about page
meta data
basic SEO
one set of edits
from $3,500 + GST
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Goldilocks.
Now we’re cranking. Your site is full-service and your online presence drives traffic, defines your brand, and is a key funnel for conversions.
discovery interview
research and client interviews
site map
homepage
two sales pages
two case studies
about page
services page
meta data
SEO
one set of edits
from $6,750 + GST